9. Keep an eye on your reviews.
Potential employees often seek insider information about companies they want to work for, and this includes salary estimates, interview tips and reviews from current and former employees from sites such as Glassdoor. According to Glassdoor, 46 percent of its members read company reviews before they even speak to a recruiter or hiring manager. Top candidates may not even apply in the first place if they don't like what they see: 69 percent of job seekers said they would not take a job with a company that had a bad reputation, even if they were currently unemployed.
On the flip side, 94 percent of respondents said they're likely to apply for a job if the employer actively manages the employer brand by responding to reviews, updating the company's profile, and sharing updates on the company's culture and work environment.
Based on Glassdoor's data, two actions that draw in candidates include being active on review websites and posting accurate information. And if you have a lot of negative reviews from former employees, it may be time to work on your company culture before you try to fill any open positions. Doing so can help improve employee retention and lead to more positive reviews that will attract quality employees.
- See more at: Startup hiring tips